Canada ranked pinnacle state on immigration and investment

In the Anhalt-Ipsos Nation Brands Index 2021, Canada placed top in government, people, immigration, and funding.

For the first time ever, Canada has moved up to 2nd area on the Anhalt-Ipsos Nation Brands Index 2021, thanks to pinnacle marks in immigration and investment, and different categories.

The Nation Brands Index measures the reputations of international locations round the world. This year, they measured 60 countries and derived their survey consequences from 60,000 interviews. In preceding years, they measured effects of 50 international locations thru 20,000 interviews.

The countries have been ranked based totally on their perceived best in six categories: exports, governance, culture, people, tourism, and funding and immigration.

Canada obtained first location in immigration and investment, which measures perceptions of a nation’s potential to appeal to immigrants, overseas workers, and worldwide students. It additionally evaluates how every country’s fantastic of existence and enterprise surroundings is perceived.

Canada additionally scored pinnacle marks for governance, which gauges perceptions of countrywide authorities’ competency and fairness, as properly as its perceived dedication to world problems like peace, justice, poverty, and the environment.

Thirdly, Canada held the pinnacle spot for the human being’s category, which examines the recognition of a nation’s populace for competence, openness, friendliness, and tolerance.

Canada maintained constant rankings in the last three categories: exports, which measures opinions of a country’s merchandise and services; tourism, which measures the stage of activity in travelling a country; and culture, which assesses international opinions of a nation’s heritage and perception for its current lifestyle together with artwork and sport.

Over the previous couple of years, Canada has been in the pinnacle three ordinary on the Nation Brands Index. This year, however, Canada got here 2d area after Germany, which has maintained the pinnacle spot for the previous 5 years. Exports, immigration and investment, government, and culture are among Germany’s strengths.

Canada has surpassed the United Kingdom, which was in second place in 2020.This year, the U.K. dropped to fifth location overall. It keeps a superb usual rating for perceptions of its culture, exports, and immigration and investment. Its weaknesses are in international perceptions of its people, and governance.